Nowadays, everybody wants to find his way into the Chinese Electronic Music Market.
For a good reason, it's the largest & fastest growing market.
Yet very few people actually know how to get their foot in the Chinese doors.
In China, nobody cares about your Facebook, Soundcloud, Spotify or Instagram statistics. They are looking at their own, Chinese versions of these. For you to get noticed in China, you have to be represented on all of the platforms we describe below.
Bookya can do this for you. We're launching the Beta Version of our Gateway to China project. For the first phase, we only have space for 160 DJ's in total. Sign Up now.
Wechat is the common way of communicating in China. Within wechat, you can disclose your Touring Schedule & your Booking Info. And it also offers the option to attach a (merchandise)-store to your page. You need wechat to get promoted and to get bookings. In China, Booking Requests are mostly initiated through wechat. Next to communication, you can also share tracks & video’s via wechat. This is done via an integration with QQ Music & QQ Video, which is owned by the same company as wechat.
QQ Music let’s itself described as the Chinese Spotify, for the younger generation. It’s controlled through your wechat-account, just like QQ Video. Uploading your tracks will let you be discovered by it’s large numbers of users & paying subscribers. Uploads to Wangyi are mostly to be without any licensing deal, although they can be negotiated by bigger record labels.
QQ Music let’s itself described as the Chinese Youtube. It’s controlled through your wechat-account, just like QQ Music.Your tracks & video-clips can be viewed on QQ Music, and shared via wechat.
Wangyi Music is the Chinese version of Spotify. A subscription costs approximately €1,50 per month. Just like QQ Music, uploads to Wangyi are mostly to be without any licensing deal, although they can be negotiated by bigger record labels.
Weibo is mainly interesting for the more, established artists. You can compare it with Twitter. Weibo can also be connected with your Instagram account, which means you can upload pictures yourself. You can share news about your new releases, new gigs or stories about your career.
Pyro Music is the Chinese version of Soundcloud. It’s used by DJ’s to upload tracks which can be easily shared, commented on and listened to. Over 20.000 Chinese DJ’s are using Pyro and it allow users to follow their favourite DJs, listen to their mixtapes, create playlists, and discover new venues and events. PYRO is creating an ecosystem specifically designed for electronic music in China.
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